CONTEXT If we could collect all the movies into a database, what would you do? At the first meeting, the product manager asked me this question, and I immediately thought of IMDb, the website I would always check after I see a movie. However, IMDb did a great job on the database, then what else could we do? As a product based in Taiwan, the object turns out to curate the largest movie database in Mandarin, the IMDb in Asia. We also aim to create a better UI & UX design comparing to IMDb 90s style.
APPROACH It was a valuable experience for me to craft a product from 0 to 1. We decided to build this product by Scrum. In the beginning, all the team members collected user stories on Jira, and the product owner categorized them into a different phase. At the same time, I did lots of research and planned the content structure for each page. Then we soon had our minimum viable product (MVP). We kept doing user testing and optimized. Simultaneously, we started engaging in marketing, Facebook business page, and looking for business cooperation.